The delicate ecosystem of the Netherlands faces imminent threats, and it falls upon us to protect and preserve it. To raise awareness and promote understanding, the esteemed Leiden Natural Science Museum "Naturalis" envisioned an animated video that sheds light on the precarious balance of the ecosystem. Collaborating closely with the Clarify team, we embarked on a creative journey to develop a unique animation style that aligns with Naturalis' brand identity.

Our primary objective was to create a visual style that seamlessly integrated with the existing elements of the Naturalis house style. By building upon these foundations, we ensured that the animated video would be cohesive with the museum's established visual language. It was crucial to strike a balance between captivating aesthetics and conveying the urgent message of ecosystem preservation.